Everyone knows the swoosh. But not many know the inspiration behind the shoes.
With every sneaker launch, milestone and All-Star Weekend, we brought those stories to life.
We were there for Craig Sager's (RIP) comeback, Coach K's 1,000th win and March Madness. And during the NBA playoffs, I assumeD the role of hoops prophet, Basketbaltar, and dispensed fortunes in rhyming fashion.
